Business Blogging RSS Marketing Buzz Marketing

Mike McDonald of WebProNews interviewed our very own Stephan Spencer at SES in San Francisco earlier this month, on May 3 2007. This 6.5 minute interview with Stephan and Mike discusses the insider secrets to blog marketing.

Filed under: Business Blogging Press SEO Videos | Email to a Friend | Printer-Friendly | No Comments »

Spread the word:      

This session will cover how to use blogs and RSS feeds as user-driven marketing platforms to enhance and improve content publishing and syndication. Panelists will discuss how blogs and RSS marketing can be used to enable access to any web site, device, content platform, or application; and enable users to consume content in whatever form they desire and whenever they want. Learn the best tips, tools, and techniques to optimize content delivery via blogs and RSS for maximum reach and effectiveness. Find out how RSS marketing can be used to increase organic search opportunities, and how blogs and feed metrics are collected and analyzed.

Moderator:
Niall Kennedy, Principal, Hat Trick Media

Panelists:
Bill Flitter, Founder and VP of Marketing, Pheedo
Don Loeb, FeedBurner
Stephan Spencer, Founder and President, Netconcepts

Filed under: Business Blogging RSS Marketing Seminars | Email to a Friend | Printer-Friendly | No Comments »

Spread the word:      

Now that YouTube is more popular than all the sites of the TV networks combined, you may wonder whether broadcast TV’s days are numbered. It may well become more important for your brand or company to be on YouTube than to be advertised on TV. Undoubtedly for some that day has already arrived. With Google having acquired YouTube, certainly it has a heck of a lot more resources at its disposal. You can bet that YouTube will be one of the major players in consumer-generated media for years to come.

Filed under: Articles Buzz Marketing SEO | Email to a Friend | Printer-Friendly | No Comments »

Spread the word:      

The growth of Wikipedia and its almost ubiquitous presence on search results pages means that search marketers can’t ignore this important guide. This session looks at appropriate ways to interact with the service. It also examines if there’s more that can be done to make Wikipedia editors more accepting of marketers and to make marketers more understanding of the Wikipedia community goals.

Speakers:
Neil Patel, CTO, Advantage Consulting Services
Jonathan Hochman, Founder/President, JE Hochman & Associates
Don Steele, Director of Enterprise Marketing, Comedy Central
Stephan Spencer, Founder and President, Netconcepts

Filed under: Buzz Marketing Seminars | Email to a Friend | Printer-Friendly | No Comments »

Spread the word:      

Not yet running a blog? Not syndicating your content through web feeds? Then you’re missing out on an important area that can help your overall SEO efforts. Learn more about the unique advantages blogs and feeds offer to search engine optimization.

Speakers:
Stephan Spencer, Founder and President, Netconcepts
Rick Klau, Vice President of Publisher Services, Feedburner
Sally Falkow, President, Expansion Plus
Greg Jarboe, President and Co-Founder, SEO-PR

Filed under: Business Blogging RSS Marketing Seminars SEO | Email to a Friend | Printer-Friendly | No Comments »

Spread the word:      

A-list blogger Toby Bloomberg is a leading light when it comes to business blog and social media strategy. Her popular Diva Marketing Blog is both an insightful marketing resource and a fun read. Through her company, Bloomberg Marketing, where she is president, Toby helps clients develop integrated marketing plans that utilize interactive tactics such as blogs, podcasts, video, and social media. Stephan Spencer, Netconcepts’ founder and president, had the pleasure of recently interviewing good friend Toby.

Listen to this 23 minute podcast, and hear what Toby had to say about blogs, social media strategy, and more…

 

 Interview with Toby Bloomberg [23:12m]: Play Now | Play in Popup | Download

Filed under: Business Blogging Podcasts | Email to a Friend | Printer-Friendly | 1 Comment »

Spread the word:      

Neil Patel is a leading practitioner of social media optimization, the new art of weilding tools, strategies, and influence for the purpose of gaining visibility on social media networks and websites like Digg.com, del.icio.us, reddit, NewsVine, Netscape.com, MySpace and even Wikipedia. Featured in the Wall Street Journal as one of the top influencers on Digg, Neil has is a sought after speaker at conferences such as Search Engine Strategies, PubCon, and the AMA’s Hot Topic: Search Engine Marketing. In this interview with our founder and president Stephan Spencer, Neil shares his thoughts on the best social media sites, how to gain traffic and visibility on them, and much more…

Filed under: Buzz Marketing Cool Friends Link Building | Email to a Friend | Printer-Friendly | 1 Comment »

Spread the word:      

Can SERPs predict the outcome of Super Bowl XLI? Lead Strategist with Netconcepts, PJ Fusco keeps score as three major search engines tell all.

Looking only at indexation, back-links, result snippets, on-page content references, and engine popularity, MSN, Yahoo and Google are put to the ultimate Nostradamus Super Bowl test. Will Yahoo and Google level the playing field or will MSN come up with a flea-flicker at the last second?

Who will emerge triumphant in this battle of the Super Bowl SERPs? Click here to see PJ’s results.

Filed under: Articles Buzz Marketing SEO | Email to a Friend | Printer-Friendly | 1 Comment »

Spread the word:      

In this presentation to The Wisconsin Publishers’ Production Club’s (WPPC) Catalog Innovations meeting in January, Netconcepts’ Director of E-Business, Hershel Reese explains how Web 2.0 has great implications for catalogers and publishers online.

RSS feeds are changing the way people are consuming their media. You need to stay on top of this channel in order to remain competitive online.

Web 2.0 is also changing the way people interact with web properties. The user generated content phenomena is helping site owners to actively engage an audience and build community online.

This presentation will also discuss how one online publisher, www.dmnews.com, is leveraging the Web 2.0 tool kit.

Social Media Sites are emerging as a channel to be reckoned with online. If you are not participating in these communities you are missing opportunities for increased brand recognition and traffic to your sites.

You Will Discover:

• Best practices for RSS usage
• The benefits of user generated content
• Why tagging matters for website owners
• How industry leaders are leveraging Web 2.0
• How social media can bump up your traffic and impressions

This presentation was originally held on Tuesday, January 30, 2007 at The Country Springs Hotel in Pewaukee, WI.

 

 Interview with Hershel Reese and Web 2.0 [37:12m]: Play Now | Play in Popup | Download

Filed under: Blogs Business Blogging Buzz Marketing online marketing Podcasts RSS Marketing Web Marketing | Email to a Friend | Printer-Friendly | No Comments »

Spread the word:      

Countrywide’s CreditDemystified.com Isn’t a Blog, or Is It?

Web development companies are increasingly recognizing the potential of WordPress as a content management system (CMS). CreditDemystified.com, an educational site developed for Countrywide Home Loans, illustrates how a corporate microsite can successfully be adapted to the blog platform.

The microsite, developed by Netconcepts, is designed to help visitors become credit savvy by providing simple answers to credit questions. Although the microsite’s platform is WordPress, CreditDemystified.com is far from a traditional blog.

Filed under: Business Blogging Learning Center News Releases | Email to a Friend | Printer-Friendly | 1 Comment »

Spread the word: